How we handle
your information.
What we collect, what we do with it, who we share it with, and what you can ask us to change. Plain English where the law lets us use it.
This Privacy Policy explains how UOTech.co ("UOTech," "we," "us," or "our") collects, uses, shares, and protects information when you visit uotech.co or interact with us online. UOTech is headquartered in New York and serves clients across the Northeast.
If you have any questions about this policy, write to us at [email protected].
1. Scope
This policy applies to personal information we collect through:
- uotech.co and any pages linked from it
- Forms you submit to us, including the contact form at /contact/
- Emails, phone calls, and other direct communications with our team
- Marketing and advertising activities connected to this site
It does not apply to third-party websites we link to, to our sister brand uotech.ai (which publishes its own policy), or to information our clients provide us under a separate services agreement with UOTech.co. If you are an existing UOTech.co managed services client, your engagement is governed by the agreement you signed with us, not by this policy.
2. Information We Collect
2.1 Information you provide
When you fill out a form on the site, email us, or call us, you may share with us:
- Your first and last name
- Your work email address
- Your phone number
- Your company name
- The approximate size of your business (employee count range)
- Anything you write into the message field, including details about the challenge you would like to solve
- Any other information you choose to share with us during follow-up conversations
2.2 Information collected automatically
When you browse the site, our servers and third-party services automatically receive:
- Your IP address
- Your browser type, operating system, and device identifiers
- The pages you visit, the time you arrive and leave, and how you navigate between them
- The referring URL or advertisement that brought you to the site
- General location derived from your IP address (typically city or region, not a precise physical address)
2.3 Information from third parties
We may also receive information from:
- Service providers that help us run the site, including our hosting, security, analytics, and advertising partners
- Business data providers we use to confirm a company is what it says it is before we schedule a call
- Publicly available sources, such as your company website or public business registrations
3. How We Use Information
We use the information we collect to:
- Respond to your inquiry, schedule an introductory call, and prepare a relevant conversation
- Send transactional messages you ask for, such as meeting confirmations or follow-up materials
- Run, secure, improve, and debug the site
- Measure which pages, offers, and ads are actually helpful, and which ones are not
- Run marketing campaigns on Google, LinkedIn, and Meta, including showing you relevant ads and measuring whether those ads worked
- Meet our legal, tax, accounting, and compliance obligations
- Defend against fraud, abuse, and security threats
- Carry out any other purpose you consent to at the time we collect the information
We do not use the information you submit through our forms to train general-purpose AI models. Any AI we use in our own operations is subject to our internal data handling standards, and any AI solutions we build for clients are governed by the agreements we sign with those clients.
4. Cookies and Similar Technologies
We use cookies, pixels, local storage, and similar technologies on the site. Our cookie banner lets you review and change your choices at any time.
Strictly necessary. These keep the site secure, deliver pages you request, and remember your consent choices. They cannot be switched off. Examples include session identifiers and security cookies from Cloudflare.
Analytics. These help us understand how visitors use the site so we can improve it. We currently use Google Analytics 4 for this purpose. Analytics cookies are set after you consent, where consent is required.
Advertising and measurement. These help us deliver advertising that is more relevant to you and measure how our ads perform. We currently use Google Ads conversion tags, the Meta Pixel, and the LinkedIn Insight Tag for this purpose. Where consent is required, these only fire after you give consent.
You can manage your preferences through the cookie banner. You can also block or delete cookies in your browser, or opt out at the industry level through:
- Network Advertising Initiative at optout.networkadvertising.org
- Digital Advertising Alliance at optout.aboutads.info
Some advertising partners offer their own opt-outs, including:
- Google Ads personalization settings at adssettings.google.com
- Meta ad preferences inside your Facebook or Instagram account
- LinkedIn ad settings inside your LinkedIn account
5. How We Share Information
We do not sell personal information for money. We may share it in the following ways.
Service providers. We share information with vendors that help us run the site, host it, secure it, analyze it, serve ads, host and route email, process forms, and detect bots. These vendors are only allowed to use your information to perform services for us. Current categories include hosting, CDN and security (Cloudflare), forms and transactional email (SMTP2GO), analytics (Google Analytics 4), advertising and measurement (Google Ads, Meta, LinkedIn), spam and bot protection (CAPTCHA), and the business productivity and CRM tools we use internally.
Advertising partners. When advertising cookies and pixels are active, information about your visit may be shared with advertising networks like Google, Meta, and LinkedIn. Depending on how your state defines it, this activity may be considered "sharing" (and in some states, a "sale") of personal information for targeted advertising purposes. You can opt out at any time using the controls described in Section 4 and Section 7.
Corporate transactions. If UOTech is involved in a merger, acquisition, financing, reorganization, or sale of assets, personal information may be transferred as part of that transaction. We will notify you of any change in ownership or use of your personal information, along with any choices you may have.
Legal, safety, and enforcement. We may disclose information when we reasonably believe it is necessary to comply with a law, subpoena, court order, or other legal process; to enforce our terms; to investigate potential violations; or to protect the rights, property, or safety of UOTech, our clients, our team, or the public.
With your consent. In any other case, we will ask first.
We do not knowingly share the content of your inquiry message, or the details of your specific business challenge, with any third party other than the service providers we rely on to run the site and respond to you.
6. How Long We Keep Information
We keep personal information only for as long as we need it for the purposes described in this policy, unless a longer period is required or allowed by law. In general:
- Contact form submissions are retained for the life of our business relationship with you, and for a reasonable period afterward so we can respond to follow-up questions or renewals.
- Website analytics events are retained for up to 26 months in Google Analytics by default, or less where we choose to shorten it.
- Advertising data is retained according to the policies of the ad platform, which we encourage you to review.
- Accounting and tax records are retained for the period required by applicable law, typically at least seven years.
When we no longer need personal information, we delete it, anonymize it, or take reasonable steps to put it beyond further use.
7. Your Choices
Even without reference to any specific law, you always have the following choices:
- You can decline to share information with us. In many cases, for example if you do not fill out the contact form, we simply will not have that information.
- You can update your information by writing to [email protected].
- You can unsubscribe from any marketing email we send using the unsubscribe link in that email.
- You can change cookie preferences at any time through the banner on the site, or by clearing cookies in your browser.
- You can opt out of interest-based advertising using the links in Section 4.
- We honor Global Privacy Control (GPC) signals from supported browsers and extensions where required by law. When we receive a GPC signal, we treat it as an opt-out of sale and sharing for targeted advertising to the extent applicable.
8. Your Rights Under State Privacy Laws
Depending on where you live, you may have additional rights. This section describes the rights most commonly granted under United States state privacy laws and how to exercise them.
8.1 Rights you may have
- Right to know or access. You may ask whether we process personal information about you and request a copy of that information.
- Right to correct. You may ask us to correct information that is inaccurate.
- Right to delete. You may ask us to delete personal information we have collected from you, subject to legal exceptions.
- Right to data portability. You may request a portable copy of information you provided.
- Right to opt out of sale or sharing. Where state law requires, you may opt out of the sale of personal information and the sharing of personal information for targeted advertising.
- Right to opt out of certain profiling. Where state law requires, you may opt out of profiling used to make decisions that produce legal or similarly significant effects.
- Right to limit use of sensitive personal information. Where state law requires, you may limit our use of sensitive personal information to specific purposes.
- Right to appeal. Where state law requires, you may appeal our decision on a request.
- Right to non-discrimination. We will not discriminate against you for exercising any of these rights.
8.2 Notices for California residents (CCPA, as amended by CPRA)
In the past twelve months, we have collected the categories of personal information described in Section 2, including identifiers, contact details, commercial information, internet and electronic network activity, geolocation derived from IP, and inferences drawn from the above.
We have used each category for the purposes described in Section 3, and we have disclosed each category to the service providers, advertising partners, and other recipients described in Section 5.
We do not sell personal information for money. We do share personal information with advertising partners for cross-context behavioral advertising (what California law refers to as "sharing") when you have advertising cookies enabled. You can opt out at any time using the cookie banner, the "Do Not Sell or Share My Personal Information" link in the site footer (if present), or by sending a Global Privacy Control signal from a supported browser.
We do not knowingly collect or sell the personal information of consumers under the age of sixteen. We do not use or disclose sensitive personal information for purposes that would trigger a right to limit under California law.
California's "Shine the Light" law also permits California residents to request information about our disclosures of personal information to third parties for those third parties' direct marketing purposes. To make such a request, email [email protected] with the subject "Shine the Light Request."
8.3 Notices for residents of other states
If you live in Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, or Virginia, you may have some or all of the rights listed in Section 8.1 under your state's comprehensive privacy law. The specific rights and exceptions vary by state. If your state is not listed and you believe you have a right you would like to exercise, contact us anyway and we will do our best to accommodate you.
8.4 Notice for New York residents
New York requires us to maintain reasonable administrative, technical, and physical safeguards for the private information of New York residents under the Stop Hacks and Improve Electronic Data Security Act (the SHIELD Act). We comply with those obligations. If we experience a breach affecting New York residents, we will provide notice as required by the SHIELD Act. This policy also serves as the privacy notice contemplated by the SHIELD Act's reasonable safeguards requirement.
8.5 How to exercise your rights
- Email us at [email protected] with the subject "Privacy Rights Request."
- Include enough information for us to verify your identity, including the name, email address, and company you used when you interacted with us.
- Tell us which right you want to exercise, and confirm you are making the request about this site (uotech.co).
We will respond within the timeframe required by your state's law, typically 30 to 45 days, and we may need to extend that period once with notice to you. We will not charge you for making a request unless it is clearly excessive or unfounded.
You may authorize someone else to submit a request on your behalf. We may ask for proof of that authorization and for verification of your identity before we act on the request.
If we deny your request, you may appeal by emailing [email protected] with the subject "Privacy Appeal." If you are not satisfied with the outcome of your appeal, you may contact your state's attorney general.
9. Data Security
We take reasonable administrative, technical, and physical measures to protect personal information against loss, misuse, unauthorized access, disclosure, alteration, and destruction. Those measures include encrypted transmission of data in transit, access controls and least-privilege permissions for our internal systems, logging and monitoring of our infrastructure, regular review of the vendors we rely on, and training for our team.
No system is perfectly secure, and we cannot guarantee that information will never be accessed, disclosed, altered, or destroyed by a breach of our safeguards. If a breach occurs, we will notify you and the appropriate authorities as required by applicable law.
10. Children's Privacy
Our services are intended for businesses and the adults who make decisions for them. We do not direct our site to children under thirteen, and we do not knowingly collect personal information from children under thirteen. If you believe a child has provided us with personal information, contact us at [email protected] and we will delete it.
11. Links to Other Sites
Our site may link to third-party websites, including our sister brand uotech.ai, our social profiles, and our clients' or partners' sites. We do not control those sites and are not responsible for their privacy practices. Review each site's own privacy policy before sharing information there.
12. Users Outside the United States
Our site is operated from the United States and is intended for users located in the United States. If you access the site from outside the United States, you understand that your information will be transferred to, stored in, and processed in the United States, which may not offer the same privacy protections as the country where you live. By using the site, you consent to that transfer and processing. We are not currently set up to handle data subject requests under the European Union General Data Protection Regulation, the UK GDPR, or Canada's PIPEDA, and you should not rely on us as a processor or controller for purposes of those laws.
13. Changes to This Policy
We may update this policy from time to time to reflect changes in our practices, our services, applicable law, or other reasons. When we make material changes, we will update the Effective Date at the top and, where appropriate, provide additional notice by email or through a notice on the site. Continued use of the site after an update means you accept the revised policy.
14. Contact Us
If you have questions about this policy, about how we handle your information, or about any of the rights described here, reach us at:
UOTech.co
Attn: Privacy
100 Terminal Drive, Suite 39
Plainview, NY 11803
[email protected]
(516) 500-7789